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	<title>Depesh Mandalia's Weblog</title>
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	<link>http://depeshmandalia.wordpress.com</link>
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		<title>Depesh Mandalia's Weblog</title>
		<link>http://depeshmandalia.wordpress.com</link>
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			<item>
		<title>SEO and Multivariate Testing &#8211; Be Aware</title>
		<link>http://depeshmandalia.wordpress.com/2009/11/06/seo-and-multivariate-testing-be-aware/</link>
		<comments>http://depeshmandalia.wordpress.com/2009/11/06/seo-and-multivariate-testing-be-aware/#comments</comments>
		<pubDate>Fri, 06 Nov 2009 19:26:39 +0000</pubDate>
		<dc:creator>Depesh Mandalia</dc:creator>
				<category><![CDATA[Online Conversion]]></category>
		<category><![CDATA[Search Engine Marketing]]></category>
		<category><![CDATA[conversion]]></category>
		<category><![CDATA[landing page optimisation]]></category>
		<category><![CDATA[multivariate testing]]></category>
		<category><![CDATA[seo]]></category>

		<guid isPermaLink="false">http://depeshmandalia.wordpress.com/?p=77</guid>
		<description><![CDATA[Multivariate Testing (MVT henceforth), the art of testing more than one page element in a given space of time simultaneously (almost) has proven its worth to me over the years on numerous projects.
Gone are the days of testing single page variants and instead we can now test numerous permutations of pages with various page elements [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=depeshmandalia.wordpress.com&blog=2780234&post=77&subd=depeshmandalia&ref=&feed=1" />]]></description>
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			<media:title type="html">Dee</media:title>
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		<title>Affiliate marketing &#8211; the long-tail approach</title>
		<link>http://depeshmandalia.wordpress.com/2009/10/08/affiliate-marketing-the-long-tail-approach/</link>
		<comments>http://depeshmandalia.wordpress.com/2009/10/08/affiliate-marketing-the-long-tail-approach/#comments</comments>
		<pubDate>Thu, 08 Oct 2009 22:44:58 +0000</pubDate>
		<dc:creator>Depesh Mandalia</dc:creator>
				<category><![CDATA[Affiliate Marketing]]></category>
		<category><![CDATA[Search Engine Marketing]]></category>
		<category><![CDATA[affiliate marketing]]></category>
		<category><![CDATA[brand seo]]></category>
		<category><![CDATA[ppc]]></category>
		<category><![CDATA[seo]]></category>

		<guid isPermaLink="false">http://depeshmandalia.wordpress.com/2009/10/08/affiliate-marketing-the-long-tail-approach/</guid>
		<description><![CDATA[My biggest earning affiliate marketing website exists within a highly competitive sector: travel. The website itself targets the uk market which is a small playing field with a large number of players. Ranging from OTAs (Online Travel Agents), holiday providers, private and franchised accommodation providers, from hotels through to caravans, cottages, cruise ships and B&#38;Bs [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=depeshmandalia.wordpress.com&blog=2780234&post=72&subd=depeshmandalia&ref=&feed=1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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		<title>Online Branding &amp; eMarketing Techniques</title>
		<link>http://depeshmandalia.wordpress.com/2009/09/22/online-branding-emarketing-techniques/</link>
		<comments>http://depeshmandalia.wordpress.com/2009/09/22/online-branding-emarketing-techniques/#comments</comments>
		<pubDate>Tue, 22 Sep 2009 12:01:09 +0000</pubDate>
		<dc:creator>Depesh Mandalia</dc:creator>
				<category><![CDATA[Online Conversion]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[eCommerce]]></category>
		<category><![CDATA[online branding]]></category>

		<guid isPermaLink="false">http://depeshmandalia.wordpress.com/2009/09/22/online-branding-emarketing-techniques/</guid>
		<description><![CDATA[I&#8217;ve spoken to a number of leading companies in the ecommerce arena recently including retail, advertising, investment and travel. Most of the brands, which will go unnamed for reasons of trust and confidentiality, have a strong traditional &#8216;offline&#8217; brand, well known as being leaders in their industry. However, they share 1 commonality &#8211; using their [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=depeshmandalia.wordpress.com&blog=2780234&post=71&subd=depeshmandalia&ref=&feed=1" />]]></description>
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		<slash:comments>1</slash:comments>
	
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			<media:title type="html">Dee</media:title>
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		<title>Realistic Affiliate Marketing Expectations</title>
		<link>http://depeshmandalia.wordpress.com/2009/09/17/realistic-affiliate-marketing-expectations/</link>
		<comments>http://depeshmandalia.wordpress.com/2009/09/17/realistic-affiliate-marketing-expectations/#comments</comments>
		<pubDate>Thu, 17 Sep 2009 10:35:39 +0000</pubDate>
		<dc:creator>Depesh Mandalia</dc:creator>
				<category><![CDATA[Affiliate Marketing]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[affiliate marketing]]></category>

		<guid isPermaLink="false">http://depeshmandalia.wordpress.com/?p=68</guid>
		<description><![CDATA[Affiliate marketing is a hugely competitive arena. Even if you find your niche, it will only be a matter of time before a super affiliate or merchant challenges your space.
You need to be realistic in your vision of what you can leverage; if you&#8217;re working alone alongside your 9-5 role, it is very unlikely you&#8217;ll [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=depeshmandalia.wordpress.com&blog=2780234&post=68&subd=depeshmandalia&ref=&feed=1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">Dee</media:title>
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		<item>
		<title>Analytics brought my site down!</title>
		<link>http://depeshmandalia.wordpress.com/2009/09/15/analytics-brought-my-site-down/</link>
		<comments>http://depeshmandalia.wordpress.com/2009/09/15/analytics-brought-my-site-down/#comments</comments>
		<pubDate>Tue, 15 Sep 2009 15:58:02 +0000</pubDate>
		<dc:creator>Depesh Mandalia</dc:creator>
				<category><![CDATA[Online Measurement]]></category>

		<guid isPermaLink="false">http://depeshmandalia.wordpress.com/2009/09/15/analytics-brought-my-site-down/</guid>
		<description><![CDATA[One of the most crucial tools in your online toolbox is your website analytics tool (you do have one right?) 
I&#8217;m currently using Google Analytics and a newer application called GetClicky. I&#8217;m using 2 because Google Analytics is quite possibly the most functional and useful of the free web analytic tools with advanced features and [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=depeshmandalia.wordpress.com&blog=2780234&post=66&subd=depeshmandalia&ref=&feed=1" />]]></description>
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		<slash:comments>1</slash:comments>
	
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			<media:title type="html">Dee</media:title>
		</media:content>
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		<item>
		<title>The Art of Selling &#8211; Can Online Shops Compare</title>
		<link>http://depeshmandalia.wordpress.com/2009/09/04/the-art-of-selling-can-online-shops-compare/</link>
		<comments>http://depeshmandalia.wordpress.com/2009/09/04/the-art-of-selling-can-online-shops-compare/#comments</comments>
		<pubDate>Fri, 04 Sep 2009 08:21:48 +0000</pubDate>
		<dc:creator>Depesh Mandalia</dc:creator>
				<category><![CDATA[Online Conversion]]></category>
		<category><![CDATA[conversion]]></category>
		<category><![CDATA[eCommerce]]></category>

		<guid isPermaLink="false">http://depeshmandalia.wordpress.com/2009/09/04/the-art-of-selling-can-online-shops-compare/</guid>
		<description><![CDATA[One of my facinations in ecommerce is in comparing the real world of &#8216;bricks and mortar&#8217; sales to online.
Real world commerce existed ever since man decided that he wanted more than what he could create himself. Therefore, with online commerce barely 15 years old,  it comes as no surprise to see so many websites [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=depeshmandalia.wordpress.com&blog=2780234&post=62&subd=depeshmandalia&ref=&feed=1" />]]></description>
		<wfw:commentRss>http://depeshmandalia.wordpress.com/2009/09/04/the-art-of-selling-can-online-shops-compare/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">Dee</media:title>
		</media:content>
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		<item>
		<title>Affiliate Marketing</title>
		<link>http://depeshmandalia.wordpress.com/2009/08/07/affiliate-marketing/</link>
		<comments>http://depeshmandalia.wordpress.com/2009/08/07/affiliate-marketing/#comments</comments>
		<pubDate>Fri, 07 Aug 2009 20:24:41 +0000</pubDate>
		<dc:creator>Depesh Mandalia</dc:creator>
				<category><![CDATA[Affiliate Marketing]]></category>
		<category><![CDATA[affiliate marketing]]></category>
		<category><![CDATA[eCommerce]]></category>
		<category><![CDATA[ppc]]></category>
		<category><![CDATA[seo]]></category>

		<guid isPermaLink="false">http://depeshmandalia.wordpress.com/2009/08/07/affiliate-marketing/</guid>
		<description><![CDATA[Affiliate marketing, or AM for those in the inner circle, is a lucrative and thriving sub-economy on the Internet.
I&#8217;d toyed with the idea of becoming an affiliate for a few years before I took the plunge. It&#8217;s one of those &#8216;wish i&#8217;d have done it sooner&#8217; moments which you look back on with regret. My [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=depeshmandalia.wordpress.com&blog=2780234&post=59&subd=depeshmandalia&ref=&feed=1" />]]></description>
		<wfw:commentRss>http://depeshmandalia.wordpress.com/2009/08/07/affiliate-marketing/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">Dee</media:title>
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		<item>
		<title>Google Android G1 Phone: Increased Battery Life</title>
		<link>http://depeshmandalia.wordpress.com/2009/07/09/google-android-g1-phone-increased-battery-life/</link>
		<comments>http://depeshmandalia.wordpress.com/2009/07/09/google-android-g1-phone-increased-battery-life/#comments</comments>
		<pubDate>Thu, 09 Jul 2009 12:54:12 +0000</pubDate>
		<dc:creator>Depesh Mandalia</dc:creator>
				<category><![CDATA[Random]]></category>
		<category><![CDATA[Android]]></category>
		<category><![CDATA[Mobile phones]]></category>

		<guid isPermaLink="false">http://depeshmandalia.wordpress.com/?p=55</guid>
		<description><![CDATA[Here are a few unscientific proven steps you can take to maximise your Google Android G1 smart phone battery life. It may well work for other Android mobile/cell phones  but until I upgrade (or get a free one through the post) I won&#8217;t know!
Firstly, like many smart phone owners I began by downloading loads of [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=depeshmandalia.wordpress.com&blog=2780234&post=55&subd=depeshmandalia&ref=&feed=1" />]]></description>
		<wfw:commentRss>http://depeshmandalia.wordpress.com/2009/07/09/google-android-g1-phone-increased-battery-life/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
		<media:content url="http://0.gravatar.com/avatar/256b255be8032c23d0fbb836ae650117?s=96&#38;d=identicon&#38;r=G" medium="image">
			<media:title type="html">Dee</media:title>
		</media:content>
	</item>
		<item>
		<title>Time for Twitter?</title>
		<link>http://depeshmandalia.wordpress.com/2009/06/04/time-for-twitter/</link>
		<comments>http://depeshmandalia.wordpress.com/2009/06/04/time-for-twitter/#comments</comments>
		<pubDate>Thu, 04 Jun 2009 19:58:37 +0000</pubDate>
		<dc:creator>Depesh Mandalia</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://depeshmandalia.wordpress.com/?p=53</guid>
		<description><![CDATA[Like many people out there, many thousands of people, I&#8217;ve been using Twitter now for a while and it is getting to that point where it is no longer something &#8216;fun&#8217; to check up on to see what&#8217;s going on, but actually quite a burden and time consuming to keep tabs on! There are some [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=depeshmandalia.wordpress.com&blog=2780234&post=53&subd=depeshmandalia&ref=&feed=1" />]]></description>
		<wfw:commentRss>http://depeshmandalia.wordpress.com/2009/06/04/time-for-twitter/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">Dee</media:title>
		</media:content>
	</item>
		<item>
		<title>WordPress Expired Post Notification</title>
		<link>http://depeshmandalia.wordpress.com/2009/05/02/wordpress-expired-post-notification/</link>
		<comments>http://depeshmandalia.wordpress.com/2009/05/02/wordpress-expired-post-notification/#comments</comments>
		<pubDate>Sat, 02 May 2009 21:46:42 +0000</pubDate>
		<dc:creator>Depesh Mandalia</dc:creator>
				<category><![CDATA[WordPress]]></category>

		<guid isPermaLink="false">http://depeshmandalia.wordpress.com/?p=49</guid>
		<description><![CDATA[Having been working on a WordPress site for someone I&#8217;ve brushed up my PHP skills and enjoyed using a powerful blogging-cum-content management system, which to be honest provides a great deal of flexibility and control yet delivers intuitive ease of use.
So the latest problem was on how we could set a date for certain posts [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=depeshmandalia.wordpress.com&blog=2780234&post=49&subd=depeshmandalia&ref=&feed=1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">Dee</media:title>
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